Information & Events:
- Event details and registration here: https://bit.ly/438WlF7
- Time: 14:30 – 17:00, March 14, 2024 l Dong Xuan Room, 2nd Floor, Movenpick Hanoi Center Hotel, Hoan Kiem, Hanoi
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Martech application in businesses is no longer a trend but a must-have element to help businesses manage customer data, process big data and improve customer experience, optimize and automate processes. Marketing processes help businesses grow against the challenges of the current economy. In the world, there are many businesses that have successfully applied martech such as: Amazon, Netflix, Starbuck, Spotify, Airbnb, Zappos,...
As a fullstack Martech agency operating for 3 years in the Martech industry, Omega Martech clearly understands the role of martech in businesses. Therefore, Omega Martech regularly organizes events, taking the business's pain points as a guide to introduce suitable martech solutions for businesses. Help businesses solve their pain points towards sustainable growth.
This event is also one of the activities within the Martech application strategy to help improve operational capacity and promote sustainable growth for Vietnamese businesses of Omega Martech.
Accompanying this event are 3 top solution providers on the market:
Airbridge, the top 1 provider of Measurement and Allocation (MMP) solutions in Korea
Airbridge's role is to help businesses solve problems:
- Track and measure detailed performance of media campaigns. Helps businesses understand the performance of marketing campaigns, identify weaknesses, opportunities and adjust strategies.
- Filter and prevent fraud traffic from real users. Helps save advertising budget and understand real indicators.
- Provide user and market insight data based on real-time user behavior (data-driven decisions) instead of guesswork decisions.
- Predict customer lifetime and pLTV (revenue generated on each existing customer set of the business with accuracy up to 90%.
Representatives from Airbridge who will attend the event are Roi Nam – CEO, Airbridge. Roi Nam is an engineer as well as a talented young businessman who was voted Forbes 30 Under 30 Asia in 2020. Roi Nam is also known as an excellent businessman in the technology industry with 10 years of experience in construction and develops technology companies and is also a famous speaker in the Martech industry. With deep and broad experience, he has shared his knowledge and experience at many major events globally such as Braze Forge, Mobidictum, and the Growth Con, Modern Growth Stack event series - Korea's largest scale event. National Growth Marketing.
The second solution provider participating in the event is Appnext
Appnext is the fastest growing mobile discovery technology company today in emerging markets for leading mobile brands. It is also the largest independent app discovery platform, offering the only recommendation engine on the market that includes both in-app and on-device discovery.
The Appnext discovery platform delivers 7 billion daily app recommendations to Android users worldwide, which equates to over 500 million DAUs and an average of 20 daily on-device interactions per user in each country. target.
Through direct partnerships with OEMs, operators and 80,000+ app developers, Appnext creates new discovery experiences across 10,000+ mobile touchpoints, using 'Flows' technology. time' to predict which app the user is likely to use next. Appnext offerings are helping app marketers reach more engaged users and help their apps be discovered, used, and reused.
Appnext is bringing a number of solutions to the mobile application market by introducing them directly on smartphones, helping providers reach and interact with users in more appropriate and effective circumstances.
Actor The speaker from Appnext is an experienced speaker in the technology industry, Mr. Nguyen Dinh Anh, Head of Sales, representative of Appnext in Vietnam with more than 10 years of experience in the media and digital advertising industry.
The third solution unit participating in this event is RevX
RevX is an advertising platform from Affle that simplifies the ad setup process for mobile app marketers, serving more than 400 customers globally.
- RevX makes campaign optimization easy with CPA and CPI prediction models, maximizing your advertising budget.
- RevX helps control campaign performance in real-time, access detailed campaign insights, and make strategic decisions.
- Create highly engaging ads using advanced technology and innovative strategies to deliver personalized experiences.
- RevX combines VTA (view attribution) with CTA (click attribution) to provide a comprehensive view of the effectiveness of user growth campaigns, capturing click impact instantly duration and impact of long-term impressions.
The representative from RevX will be Mr. Ha Vi Quy. Mr. Quy is holding the position of SEA Senior Sales Manager at RevX. Mr. Ha Vi Quy has had a memorable career journey, he has had notable achievements at Google, he has quickly nourished responsibility from position Inside Sales Account Manager go up New Business Sales Associate within 4 years. After that, he continued to develop his career with roles Business Development Manager tat Ramco Systems. In addition, his career journey also made a special mark when holding important positions such as Vietnam Country Manager at InMobi and SEA Business Head at Rocket Lab and Kivi, where he contributed greatly to the development of mobile advertising and connected TV and made a name for himself in the field of mobile advertising.
We invite you to join the event to discover new ways to measure campaign effectiveness and connect with our speakers and 40 C-levels.
This is a limited invitation event. We only invited 40 guests for the event. All valid registrations are confirmed by our email!
