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6 minutes read

Why is Airbridge an option businesses cannot ignore?

As a mobile measurement partner, Airbridge's primary role is to measure, distribute and analyze data, monitor...
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15 minutes reading

Why is the MTA attribution model increasingly focused on by marketers?

The developed digital economy gives users many choices on different sales platforms. This...
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KV Funnel (1600 x 900 px) (1)
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12 minute read

Dive into conversion funnel analysis for gaming apps

In a world flooded with gaming apps, competing for users' attention is no...
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Email MKT - Sand box (1)
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16 min read

What to prepare for changes from Google's Privacy Sandbox

On January 4, 2024, Google announced plans to disable third-party cookies for 1% Chrome users as part of...
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6 minutes read

Predictive life cycle analysis is easier with the Predicted lifetime feature with Airibridge

Predict Lifetime (pLT): User life cycle prediction analysis is a key-metric for any app marketer in predicting...
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4 minutes read

Boost User Engagement 3x with Web Personalization (Plus Examples)

In today's business landscape, achieving higher conversions, customer loyalty, and brand advocacy is the ultimate goal. To achieve these objectives, mastering user engagement is key....
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