Learn how Marketing Automation makes your campaigns more effective and drives sales
According to Forrester, 80% Marketing Automation users see a 77% increase in conversion rates.
As a B2B marketer, you work with large amounts of data to execute campaigns across multiple channels. You create personalized communications with actionable information to turn prospects into qualified leads who are more likely to convert to sales.
You need a system to find and accurately target your audience, a system to run campaigns, a system to analyze results, a system to convert leads to sales, and maybe even a few other systems.
However, Marketing Automation can help.
With it, you can use one system for all your marketing activities. Marketing Automation also streamlines your processes to reduce costs, improve productivity, and increase efficiency. Research shows that Marketing Automation increases sales productivity by 14.2% and reduces marketing costs by 12.2%.
